Confectionery innovations

 Confectionery innovations

Confectionery Innovations is the premiere confectionery product development company in the areas of brand creation and brand line extensions. Unlock the full potential of your brand to enhance value while generating substantial revenue. Leverage the knowledge we've gained from more than fifteen years of experience as a trusted partner with the worlds leading confectionery and snack brands. Contact Confectionery Innovations and see how we can open new worlds for your brand

Glenn Schneider, CEO & President

Phone: (212) 682-4613

E-mail: gs@confectioneryinnovations.com

Confectionery innovations

EXTENDING WORLD-CLASS BRANDS

Leveraging our extensive experience building line extensions for world-class brands we help our clients harness the power of their brands to grow their businesses by differentiating their product offerings. Our custom line extensions open new doors that will grow your brands image, while increasing your companies' revenue.

Line Extension and Brand Management Experience

Management Experience

WHERE DESIGN MEETS STRATEGY

Using our proven Proprietary Feasibility Study, we can evaluate the viability of extending your brand into new categories and retail channels. We strategically grow your brand awareness and increase your companies' revenue using our three-step process:

  1. We do a comprehensive analysis of your competitive landscape, market dynamics and relevant category opportunities, We then recommend a specific course of action for your brand.
  2. Having identified the key strengths of your brand, we design a custom Proprietary Product Line. We are the industry leader in the field of infusing inclusions and toppings. We have a successful track record spanning more than twenty years designing confections and snacks for Fortune 500 companies such as Nestle® and Mars®, and for small- to mid-sized firms, as well.
  3. Your brand can leverage our technical engineering expertise to implement infusing inclusions and toppings which are strategically added into or on top of confections and snacks. We develop the necessary technologies that fit within the manufacturers existing capabilities at the required line speeds that result in operating efficiencies.

We are always forward thinking with our design for manufacturer philosophy. We utilizing the latest technologies available for our products, packaging and services.

DOING DEALS IN CREATIVE WAYS WITH 3 DISTINCT DIVISIONS

  1. Market ready products division:
    Confectionery Innovations has finalized all R&D in conjunction with a contract manufacturer. The market-ready product line is available exclusively for your brand.
  2. Feasibility study division:
    Confectionery Innovations develops a custom product line concept for your brand based on our feasibility Study. The product line is exclusive for your brand. Confectionery Innovations will execute the R&D with the manufacturer. It is your brand so our client decides on one of three options for the manufacturer:
    1. Domestic contract manufacturer
    2. Overseas contract manufacturer
    3. Clients facility
  3. Contract manufacturers division:
    Confectionery Innovations develops a product line in the contract manufacturer facility. After the R&D is complete the contract manufacturer decides on one of three options:
    1. Contract manufacturer takes the product line to market.
    2. Confectionery Innovations will secure a well-establish third party company who will take the product line to market and become the direct customer of the contract manufacturer.
    3. Confectionery Innovations will secure private label business for the contract manufacturer.

To achieve our business objectives we must leverage all the competitive advantages at our disposal. One of these competitive advantages is our global network of state-of-the-art contract manufacturers. By establishing strategic partnerships with contract manufacturers who have existing technologies in place, we reduce our clients' financial risk and accelerate the speed to market-all while delivering proprietary innovations.

PRODUCT DEVELOPMENT & MARKETING EXPERIENCE

Confectionery Innovations was founded by twenty year industry veteran Glenn Schneider. Glenn was previously co-founder and co-owner of S&S Candies/OverLoad Peanut Butter Cups. Glenn's line extension and brand management experience includes successfully partnering with Nestle® Foods for fifteen years. Our custom designed innovative line extensions of Brownies and Peanut Butter Cups provided consumers new ways to enjoy Nestle® brands in different forms. During the same period, Glenn successfully negotiated an agreement with Mars, Inc. to feature Mars top Confectionery brands on our Brownies and Peanut Butter Cups.

The Ultimate Brownie was a gourmet Belgian Chocolate Brownie with a whole "fun size" candy bar baked Into the brownies core. The technology developed on this project allowed for the baking of the whole "fun size" candy bar into the Brownie while the candy bar retained its original consistency, taste and quality. The product was priced as a gourmet item. At the same time we strategically manufactured and marketed The Ultimate Brownie line through a national bakery manufacturer with candy pieces on top as a lower price point line extension in order to maximize revenue. The product line was very successful with distribution in almost 50,000 retailers.

OverLoad Peanut Butter Cups was strategically designed to compete directly against Reese's® Peanut Butter Cups. We utilized every available competitive advantage at our disposal. We featuring Nestle® Milk Chocolate and Skippy® brand Peanut Butter for our Peanut Butter Cup. We topped the Cups with the worlds most famous branded Confections and Cookies. The technology developed on this project allowed for the automated placement of whole cookies as well as various sized candies onto the top of the Peanut Butter Cups. Due to the enormous success of OverLoad we created a line extension with OverLoad Nestle® co-branded with Campfire® S'moores Marshmallow.

OverLoad was sold in the majority of convenience store chains plan-o-grams including 7-Eleven, Circle K, QuikTrip, WAWA, Sheetz, Casey's General Stores, ExxonMobil, The Pantry, Stewart's Ice Cream, Maverick Country Stores, Sunoco, Shell Oil, RaceTrac Petroleum, Flying J.Additional retailers included: Wal-Mart, Target, Walgreen's, CVS, Toys R Us, Blockbuster Video, Bed, Bath & Beyond, Kroger, A&P, Albertson's, Classes of trade Included: C-Stores, Mass Merchandisers, Grocery Chains, Video & Toy Store Chains, Dollar Chains, Party & Card Chains, Music Chains, Drug Chains, Gas Station/Kiosk, Military and Cash & Carry

Glenn participated in all facets of the companies' day to day operations for the The Ultimate Brownie and OverLoad Peanut Butter Cup brands. Responsibilities included product development, brand management, manufacturer procurement and maintenance, packaging analysis and procurement, licensing negotiations and maintenance, marketing, direct sales to national accounts, packaging design, AP & AR management, developing retailer rebate and slotting programs, national broker network management, and warehouse and frozen, refrigerated and dry logistics management.

INCREASE COMPANY REVENUE AND GROW YOUR BRAND

We grow your brand by leveraging our extensive relationships to build profitable partnerships among brand owners and contract manufacturers. By creating mutually beneficial relationships among all of the participants in the process, we are able to create innovative proprietary products that bring long term value to all of the participants. Creating shared value demands focused profitable innovation and product differentiation with strategically designed value-added confections and snacks.

Product Category Experience

  • Brownies
  • Candy Bars (Whole & Pieces)
  • Candy Canes
  • Caramel
  • Chocolate (Enrobed, Panned, Moulded)
  • Chocolate Sandwich Cookies (Whole & Pieces)
  • Cookies Chip Cookies
  • Cookie Dough
  • Crisped Rice
  • Dehydrated Marshmallows
  • Dehydrated Marshmallows
  • Dextrose Candies
  • Dutch Processed Cocoa Powder
  • Fruit Roll
  • Fruit Snacks
  • Gum Balls
  • Gummies
  • Hard Candy
  • Jelly Beans
  • Licorice
  • Marshmallow
  • Nougat
  • Peanut Butter
  • Peanut Butter Cups
  • Pastry
  • Potato Chips
  • Potato Sticks
  • Pretzels
  • Rice Crispy Treats
  • Shortbread Cookies
  • Smores
  • Sugar Shelled Confections
  • Taffy
  • Toffee

Proprietary Database of Key Industry Contacts

  • Domestic Contract Manufacturers
  • Overseas Contract Manufacturers
  • Strategic Licenses in Confectionery, Sweets & Snacks
  • Food Technologists
  • Food Chemists
  • Food Science
  • Nutritionists
  • Confectionery Packaging Specialists
  • Confectionery Brokers
  • Confectionery Logistics (Refrigerated, Frozen & Dry)
  • Confectionery Venture Capital
  • Confectionery Raw Material and Ingredient Suppliers
  • Confectionery Equipment Manufacturers (New and Rebuilt)
  • onfectionery Production Engineers
  • Confectionery Contract Packers
  • Confectionery Regulatory and Compliance Management
  • Bakery Raw Material Ingredients, Manufacturers & Suppliers
  • Ice Cream Raw Material Ingredients, Manufacturers & Suppliers
  • Environmental Sustainability in Product Design Engineers

Manufacturing Processes Experience

  • Baking
  • Chocolate Panning
  • Depositing
  • Enrobing
  • Extruding
  • Hoppers
  • Hot Panning
  • Inclusions
  • Molding Lines (Hollow and Full)
  • One Shot Lines
  • Rotary
  • Specialty Topping Machines
  • Sugar Sanding
  • Sugar Shelling
  • Wire Cut

Campfire® is a Reg. TM of Doumak, Inc.; Dairy Queen, DQ and Blizzard are trademarks of Am D.Q. Corp. Mpls, MN ©2012; Famous Amos® is a registered trademark of Kellogg Company; Heath® is a registered trademarks of Hershey Foods Corp.; M&M'S® are registered trademarks of Mars, Inc.; Mike and Ike® is a registered trademark of Just Born, Inc., Bethlehem, PA, U.S.A; Milky Way® is a registered trademarks of Mars, Inc.; Nestle® is a Registered Trademarks of Societe Des Produits Nestle S.A., Vevey, Switzerland; Nestle® Butterfinger® is a Registered Trademarks of Societe Des Produits Nestle S.A., Vevey, Switzerland; Nestle® Baby Ruth® is a Registered Trademarks of Societe Des Produits Nestle S.A., Vevey, Switzerland; Nestle® Crunch® is a Registered Trademarks of Societe Des Produits Nestle S.A., Vevey, Switzerland; Peeps® is a trademarks of Just Born, Inc., Bethlehem, PA, USA.; Smarties® is a Registered Trademark of the Smarties Candy Company; Skippy® is Registered Trademark of Unilever PLC/Unilever NV; Snickers® is a registered trademark of Mars, Inc.